Brits are increasingly turning to TikTok for tips and tricks to stay afloat as the cost of living crisis deepens.
Budget recipes and energy-saving hacks are flooding the social media app, while the hashtag #costofliving has more than 490 million views.
Content creators have capitalized on public concerns about rising prices by sharing ideas on creative ways to reduce spending, such as: B. Taking a shower at the gym and charging your electronic devices at the office or on public transport.
The conversation even extends beyond the videos themselves, as viewers use the comment sections of popular accounts to share their own hacks and look for tips.
A video has suggested charging all electronic devices before October 1, when the energy price cap set by regulator Ofgem will rise by up to 80 per cent to reflect rising wholesale energy costs.
The proposal drew criticism from some commenters, who pointed out that most iPhones would need to be charged daily – but the original poster said it was referring to the “random devices” that might not be used as frequently.
Meanwhile, in the comments section, users took it a step further by revealing that they plan to take their electronic devices to work to charge them.
Some of the tips that are gaining popularity on TikTok are showering at the gym and strategically charging electronic devices
“My phone is constantly charged at my work…I leave the Airpods charging until the afternoon,” said one user.
Others said they plug in power banks while they’re in the office to take home to use later to charge larger items.
Gym-goers have also been encouraged to start showering after a workout instead of waiting until they get home.
While this tip isn’t particularly useful for people who don’t actively use a gym membership, the creators said they “go to the gym anyway” and found it to be a great way to cut some of the cost of their utility bills.
“I never shower at home these days,” said one YouTuber.
Another added: “I wasn’t even kidding and my other half has and the water bill has gone from £85 to £28.”
Gym-goers have also been encouraged to start showering after a workout instead of waiting until they get home
Budget recipes are also flooding the app as Brits look to save money on groceries.
Dad-of-three Mitch Lane has gained more than a million followers on TikTok by sharing cheap meals for £5 or less that can be easily replicated at home.
His @mealsbymitch account first took off during the first Covid lockdown when people were stuck at home with no option to eat out.
His recipes include pasta casseroles, churros, burgers and chili con carne.
Single mom Jo Rourke runs the TikTok account @thismumcooks and shares viewers tips on how to keep her grocery expenses down.
She told Sky: “I suddenly realized that there were a lot of people who didn’t quite know what to do when it came to buying in bulk to save money and I thought I’d start to share these things because that’s what I have to do. That’s how I shop, that’s how I’ve always shopped.
“I’m a working single parent with three kids, so I understand how tough it can be because kids are under a lot of pressure to have certain things… It’s about finding a balance, especially right now.
“I think everyone will fight. People who in the past could afford to eat whatever they wanted will find that they need to start making different choices.”
According to market research firm Kantar, prices rose 11.6 percent in August, the fastest increase since the global financial crisis in 2008. Pictured: how products have risen in price
The exorbitant rise in food costs is expected to hit Brits hard in the waist pocket – families face a £533 increase in annual food bills.
Fraser McKevitt, Head of Retail and Consumer Insight at Kantar, said the UK is in the middle of its second-highest period of grocery inflation since 2008.
Prices rose 11.6 percent in August, the fastest rise since the global financial crisis in 2008.
This means the average household grocery bill will soar by £533 this year – the equivalent of £10.25 a week.
The rise was attributed to sharp increases in key products like milk and butter, which are up 25 percent and 23.5 percent respectively since last year.
Burgers, halloumi and coleslaw all cost 13 percent, 17 percent and 14 percent more than at the same time last year, according to recent industry data from market researcher Kantar.
Dad-of-three Mitch Lane has gained more than a million followers on TikTok by sharing cheap meals for £5 or less that can be easily replicated at home
Supply chain issues and labor pressures have increased costs in food production, which are now being passed on to buyers.
Experts told MailOnline there is “no escape” for the 66million people in Britain, who are also being encouraged to reduce their use of gas and electricity this winter and even turn off their lights when the winds die down.
People can be encouraged to avoid using washing machines, dishwashers and ovens between 2pm and 8pm. The move could help prevent possible power outages in the winter.
Schools have even discussed three-day weeks and classes could be combined to reduce the number of rooms that need to be heated each day.
Pubs are already turning out the lights as soaring energy bills hit the ailing hospitality sector – with last orders at 8:30pm and closing at 9pm, food service suspended and skeleton teams running venues to avoid financial ruin. Beer gardens are even closed at night to save costs.
And municipalities can choose to follow Germany by dimming streetlights and turning off traffic lights at quiet intersections.
https://www.dailymail.co.uk/news/article-11175861/Britons-using-TikTok-tips-surviving-cost-living-crisis-budget-meals-energy-hacks.html?ns_mchannel=rss&ns_campaign=1490&ito=1490 Brits turn to TikTok for tips on surviving the cost of living crisis with cheap meals and energy hacks