Nick Adams is boycotting M&Ms after the chocolate brand released a women-only pack

A self-proclaimed “alpha male” has bizarrely declared that he will boycott M&Ms after the popular chocolate brand released a limited-edition pack featuring only its female characters.

Australian-born right-wing commentator Nick Adams explained his stance against parent company Mars outside M&M’s World in Times Square in New York on Thursday.

In a video posted by Adams on Twitter, he claims the “feminist” packaging is sexist towards men.

“Outrageous sexism of the worst and most conceivable kind,” he says in the video.

“It’s outrageous, it’s disgusting and it mustn’t stop.

“That’s why I’m calling for a total boycott of all things Mars, especially M&Ms.”

Self-proclaimed “alpha male” Nick Adams (pictured) announced his boycott of Mars products on Twitter following the release of M&M’s packaging, which features only their female characters

Describing himself as “Australian by birth, American by choice,” Adams released the video days after M&M’s unveiled its new “all female” packs to celebrate women’s empowerment.

The packaging features the green, purple and brown M&Ms upside down to “celebrate women everywhere who are turning the status quo on its head”.

Each package sold results in a $1 donation to two nonprofits dedicated to empowering women in the music industry.

“Let me get this straight, every man who buys a pack of M&Ms starting today has to give up his man card because he’s a soft, bright, male beta-feminist with serious, serious issues,” Adams continued.

“Until M&Ms correct this grave error by giving us all-male M&Ms, this boycott will remain in place,” he added, ending the video by stomping on a packet of the snacks.

In another tweet, he said the United States needed “a conservative alternative to M&Ms.”

“Any sane American should be outraged that M&M woke up. This is no laughing matter, this is a legitimate crisis. Masculinity is under attack like at no other time in world history,” he said in another tirad.

Describing himself as “Australian by birth, American by choice,” Adams released the video days after M&M’s unveiled its new “all female” packs to celebrate women’s empowerment

Adams claimed that every man who bought M&Ms had to turn in his “man card,” and shortly thereafter crushed a packet of chocolate

The video has gained traction online on Twitter thanks to Adam’s popularity and disgrace, garnering over 900,000 views and over 6,500 comments, many of which are opposed to the video.

“Yeah, real ”alpha male” vibes going on there Snowflake,” commented one user.

Others questioned whether Adam’s attitude was serious.

“Must that be a parody? Certainly!’ commented one.

“That was really hilarious. Thanks for getting so into the teary manboy crying baby track and making us all laugh a little,” wrote another.

The controversial commentator has found fame by flaunting his “alpha male” persona online.

The controversial commentator has found fame by flaunting his “alpha male” persona online

Adams recently got into an argument with golf influencer Paige Spiranac after he suggested that certain female golfers should only play par 3s.

“Can’t there be a par 3 for the slow lady golfers so they don’t clog up the championship courses on the weekends?” Adams wrote on Twitter.

“There is no reason why women should be allowed to slow down the pace of the game on a beautiful Saturday like today!”

Spiranac replied, “It would be so satisfying to drive you all day long.”

Adams bit back on the social media sensation, hinting that her long reach had less to do with her ability on the course.

“Listen Paige, you’re not famous for your golf swing or how far you can hit the ball,” he replied.

Spiranac kept the spit going with a self-deprecating barb: “Listen Nick, we all know I have fantastic milkers. I will now change my name to Paige Spiranac (alpha jugs), mocking Adams’ Twitter caption.

Adams recently got into an argument with golf influencer Paige Spiranac (pictured) after he suggested certain female golfers should play exclusively on par 3s