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This season’s most stylish bargains – top picks from DINAH VAN TULLEKEN

This season’s most stylish bargains – top picks from DINAH VAN TULLEKEN. And you’ll find them all alongside fruits and vegetables

  • Dinah Van Tulleken has chosen her top summer picks – all from supermarkets
  • She says they’re a lot more wearable than their high-street competitors
  • The UK-based fashion editor’s favorites include a tu swimsuit and nutmeg dresses

Forgive me for bragging but I just bought a fabulous dress. It’s perfect – a beautiful black and white jacquard design with a bohemian vibe.

It’s made from 100% cotton and is the perfect length with an elegant V-neckline and beautiful flared sleeves. And the best? It’s exactly like a dress I found on Net-a-Porter – only mine is £28 from my local Tesco.

Dinah Van Tulleken has chosen her top summer picks - all from supermarkets. Rash suit, £20, Tues at Sainsbury's

Dinah Van Tulleken has chosen her top summer picks – all from supermarkets. Rash suit, £20, Tues at Sainsbury’s

And my dress is not unique. While the rest of the High Street seems to be in free fall, the supermarket brands – that’s F&F at Tesco, George at Asda, Nutmeg at Morrisons and Tu at Sainsbury’s – are stealing the show. At Asda, sales of dresses are up 180 per cent since last year, and other summer essentials like shorts and sandals are also flying off the shelves.

jacket £35; shirt, £6; Trousers, £18; bag, £8; Sandals, £10, Tues at Sainsbury's

jacket £35; shirt, £6; Trousers, £18; bag, £8; Sandals, £10, Tues at Sainsbury’s

Dress, £20, Nutmeg at Morrisons; Trainers, £17, Tues at Sainsbury's

Dress, £20, Nutmeg at Morrisons; Trainers, £17, Tues at Sainsbury’s

These collections are so much more wearable than their high street competitors. Brands pay particular attention to materials (and, impressively, how they source them), offer a wide range of sizes (from 8 to 26), are practical (you can combine summer wardrobe searching with grocery shopping) — and above all they are affordable.

dress £20; Sandals, £12.50, George at Asda

dress £20; Sandals, £12.50, George at Asda

Check out Tu’s gorgeous floral print quilted jacket, just £35. We’ve styled it here with some fabulous wide leg trousers, £18 which would be great for work. Check out her incredible color block rash suit – the hottest swimsuit style to see this summer. Plus, whatever the price, Sainsbury’s accessories are by far the best on offer.

Dress, £16, Nutmeg at Morrisons; Sandals, £14, George at Asda

Dress, £16, Nutmeg at Morrisons; Sandals, £14, George at Asda

swimsuit, £16; Cap, £6, George at Asda

swimsuit, £16; Cap, £6, George at Asda

In addition to my new acquisition, the collaboration between F&F and the singer Frankie Bridge is also worth a look; Look out for the brown zebra print two piece set with matching shirt (£22) and trousers (£25).

George at Asda have a beautiful range of fitted slip dresses including this floral print featuring a black back and bold prints. And if you need some new swimwear they have an amazing range from £4.50.

dress, £28, F&F at Tesco; Sandals, £12.50, George at Asda

dress, £28, F&F at Tesco; Sandals, £12.50, George at Asda

Tiered dress, £19, F&F at Tesco; Sandals, £14, George at Asda

Tiered dress, £19, F&F at Tesco; Sandals, £14, George at Asda

Nutmeg at Morrisons was launched in 2013 and relaxed daywear is what they do best, the green floral dress above, £16, is a prime example.

So next time you’re scouring the aisles for fruit and veg, make sure you leave enough room in your trolley for some new additions to your wardrobe.

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Ryan Gaydos

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